More Than Just a Pet Store

Natural Pawz empowers Houston and Austin communities by providing
affordable wholesome foods, educating pet owners, and contributing to local non-profit organizations.

Who We Are

Natural Pawz is owned by husband-and-wife team Biff Picone and Nadine Joli-Coeur and was founded in 2005 with a simple mission: to positively impact the lives of pets and owners through all-natural, holistic food. With 21 locations throughout the Greater Houston and Austin areas, we’re committed to offering world-class products by personally researching and testing every item.

We’re also passionate about our community. Together with local pet rescues, the city, and customer support, we’ve helped feed countless of foster pets and meals-on-wheels programs in local Houston and Austin neighborhoods.

Our Locations

Callie’s Story

Our dog Callie suffered severely with allergies and was constantly miserable with hot spots, licking, and losing her hair. After multiple trips to the vet over 6 months, we tried changing her food. The more we researched food, the more knowledgeable we became about alternatives to the food brands that are available at big pet and grocery stores. Changing to an all-natural diet made all the difference in Callie’s life, and this inspired us to create Natural Pawz.

Nadine now writes a nutrition column for Houston’s Pet community magazine, Texas Dogs and Cats, and is often quoted about natural alternatives for pet supplies in national pet publications. Our growing business is due to our customers and our belief that we make a difference in the health of pets across Houston.

Our Trusted Products

Committed to Excellence

We are passionate about our mission to provide your pet with the best solutions, and we have been consistently recognized locally and nationally for our positive impact. Another passion is helping pets in our community. In conjunction with local pet rescues, the city and customer support, we have helped feed many foster pets and meals on wheels programs in the community.

Natural Pawz enjoys participating in pet-related events that help support rescue groups and pet organizations. Check out our pet adoptions held throughout greater Houston and Austin.

Lbs of Food Donated in 2017
Unique Stores
Pet Adoptions Held
Local and National Awards

Our Mission

To help pets and pet parents have a better life by delivering world-class products and services